Q1 2025 Results for "Meeting Place" Neighborhood Centers: 83 Lease Agreements Signed, 7 New Brands Added

April 22, 2025
In Q1 2025, ADG group’s Meeting Place neighborhood centers demonstrated steady growth across key operational metrics.
Occupancy rates reached 95%, marking a 13% year-over-year increase. The quarter saw 83 new lease agreements signed — 10 more than in the previous quarter. Through strategic tenant rotation and active partnership management, foot traffic grew by 17% YoY.This is especially significant against the backdrop of a general decline in traffic in shopping centers of other formats.
The company strengthened long-term relationships with existing tenants, expanding collaborations with 11 current partners, including:
·       Three restaurants leasing spaces over 250 sq. m
·       A children’s activity center
·       A multi-brand cosmetics retailer
Seven new brands joined the portfolio:
·       Sensle Cosmetics
·       Ms. Pepper nail salons
·       Barbarossa barbershop
·       "Tsekh 85" bakery
·       Chantimele confectionery
·       Dorss sports nutrition
·       OK Optika eyewear chain
Two brands immediately expanded their presence by leasing spaces in two locations.
Maxim Karbasnikoff
ADG group’s Director of Property Management
"Q1 delivered strong results — we’ve not only grown our tenant base but deepened partnerships with existing operators. Our strategy focuses on creating mutual long-term value through NPS surveys, Mystery Shopper audits, Data-driven analytics, Marketing support, Loyalty programs. This holistic approach drove measurable growth in both footfall and sales, with our tenants reporting significantly improved profitability."
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